Call on the GW Group to guide and assist you through the creation of an outstanding, experiential guest experience for your museum, theme park, heritage center, science center, visitor center, themed retail, expo pavilion, FEC, planetarium or other visitor attraction. GW Group is headed by George Wiktor, who has 25 years' experience working with top companies in production and project management, on both the creative and the business side.

About The GW Group

Experiential Attractions entertain and inform the general public within a specialized, custom-designed environment using architecture, theater and media. They immerse visitors into the story, involving them as active participants to create an emotional connection to the material presented.

The GW Group strives to create world class experiential attractions in collaboration with owners of museums, visitor centers, theme parks and other projects for entertainment and education. We provide a range of services to support project planning, design and production:

 GWG Consultancy advises companies and individuals seeking to develop experiential attractions and procure professional services.

 GWG Experience Analysis conducts independent research and analysis in two specific areas: 
  • Story development for new projects 
  • Guest experience analysis for existing projects
 GWG Producing offers leadership and coordination of design development and production for complete experiential attractions or any individual components of an attraction.